---
title: Vim Brand Kit
description: Ensure brand consistency with Vim's comprehensive brand kit. Access logos, guidelines, templates, and more to represent Vim confidently and cohesively across all channels.
image: https://partnerportal.getvim.com/hubfs/brand%20kit.png
---

[![light](https://partnerportal.getvim.com/hs-fs/hubfs/light.png?width=100&height=42&name=light.png "light")](https://partnerportal.getvim.com/partner-portal)

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![](https://partnerportal.getvim.com/hubfs/brand%20kit.png)

[Marketing Collateral](https://partnerportal.getvim.com/partner-portal/tag/marketing-collateral)

# Vim Brand Kit

![Vim](https://partnerportal.getvim.com/hs-fs/hubfs/vim%20icon.png?width=45&name=vim%20icon.png) 

[Vim](https://partnerportal.getvim.com/partner-portal/author/vim)

Our brand kit ensures consistency across every touchpoint. Use these assets and guidelines to represent Vim clearly, confidently, and in alignment with our mission to modernize healthcare.

### Logos

Access official Vim logos in multiple formats for digital and print use. Always use the approved versions provided here.

![Vim Logo](https://partnerportal.getvim.com/hs-fs/hubfs/light.png?width=1186&height=502&name=light.png)

![Logo](https://partnerportal.getvim.com/hs-fs/hubfs/Knowledge%20Base/Logo.png?width=168&height=141&name=Logo.png)

![Dark-1](https://partnerportal.getvim.com/hs-fs/hubfs/Dark-1.png?width=573&height=243&name=Dark-1.png)

![Group 10414](https://partnerportal.getvim.com/hs-fs/hubfs/Group%2010414.png?width=183&height=154&name=Group%2010414.png)

![Dark-2](https://partnerportal.getvim.com/hs-fs/hubfs/Dark-2.png?width=573&height=243&name=Dark-2.png)

![Group 10412](https://partnerportal.getvim.com/hs-fs/hubfs/Group%2010412.png?width=183&height=154&name=Group%2010412.png)

![Dark-3](https://partnerportal.getvim.com/hs-fs/hubfs/Dark-3.png?width=573&height=243&name=Dark-3.png)

![Group 10413-1](https://partnerportal.getvim.com/hs-fs/hubfs/Group%2010413-1.png?width=183&height=154&name=Group%2010413-1.png)

[Download](https://getvim-9056483.hs-sites.com/vim-media-assets#logos)

### Logo Use Guidelines

1. No alterations - The Vim logo must never be redrawn, stretched, condensed, rotated, or otherwise altered. Do not create alternative versions, sub-brands, or “special editions” of the logo outside of the approved system.
2. No unapproved colors or effects - The logo may only appear in the brand’s approved colors or black/white as specified in this guide. Gradients, drop shadows, outlines, bevels, or other visual effects applied to the logo are not permitted.
3. Maintain clear space and integrity - Always maintain the required clear space around the logo. No text, graphics, or imagery should encroach. 
4. One source of truth - Only the assets and logo variations provided in the brand guide are approved for use. Logos found elsewhere (screenshots, Google Images, recreations, etc.) must not be used.
5. No co-branding without approval - In joint marketing, event sponsorships, or partner placements, the Vim logo must only be used in accordance with brand guidelines and with prior approval from the brand team.

---

### Brand Guidelines

#### Color Palette

![Brand Colors](https://partnerportal.getvim.com/hs-fs/hubfs/Brand%20Colors.png?width=1662&height=744&name=Brand%20Colors.png)

#### Typography

![Screenshot 2025-11-21 at 12.27.32 PM](https://partnerportal.getvim.com/hs-fs/hubfs/Screenshot%202025-11-21%20at%2012.27.32%20PM.png?width=256&height=219&name=Screenshot%202025-11-21%20at%2012.27.32%20PM.png)Proxima Nova is a popular, versatile, and geometric sans-serif typeface designed by Mark Simonson. It blends the clean, modern aesthetic of geometric sans-serifs with the warmth and readability of humanist typefaces.

 

 

 

---

### Press Release Template

Use the standardized press release template for external announcements. This format ensures all Vim-related news is presented with consistent tone, structure, and branding.

 Download

---

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